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Wave of Celebrations: 40 Years of Excellence and Beyond


As a single drop of water transforms into a breathtaking wave, so has Centara Hotels & Resorts continued to evolve throughout the past 40 years. From a single Bangkok hotel to a portfolio of 93 properties spanning 13 countries, Centara’s history is a wave of celebrations and remarkable achievements.

As a thank you for your enduring support, we're rolling out a Wave of Celebrations throughout the remainder of 2023. Stay tuned for tantalising offers, huge discounts, lucky draws, complimentary nights, special vouchers and more!

Our Heritage

From a single Bangkok hotel to a portfolio of 93 properties in 13 countries, Centara’s history is a wave of celebrations and achievements. Inspired by our heritage, driven by innovation, and fueled by the desire to create memories, we endeavour to be the leading global hospitality group of Thai origin. Across six distinctive brands, we deliver Thai-inspired experiences guided by authentic family values.

Where Families Are Connected

A family-run business deeply rooted in the Thai values of caring, sharing and a sense of belonging, Centara specialises in unforgettable family experiences. With vibrant hotels and themed resorts offering family-friendly accommodations and immersive entertainment for all ages, including kids' clubs, family lounges, adventure parks and world-class dining options, Centara is the Place to Be for family travel.

Committed to a Greener Tomorrow

We are dedicated to sustainable practices and supporting our local communities. As part of our commitment to a greener tomorrow, we aim to eliminate single-use plastic and earn Global Sustainable Tourism Council (GSTC) certification for our properties by 2025; reduce energy, waste, water and greenhouse gas emissions by 20% by 2030; and achieve overall net zero emissions by 2050.

The Future is Bright

With the Centara wave gaining momentum, our goal is to become the world’s top 100 hotel operators by 2027. With a myriad of new projects in the pipeline across Asia, the Middle East, and beyond, we remain at the forefront of hospitality, enhancing our ever-growing range of guest benefits through exclusive partnerships with airlines, booking companies, and more – ensuring Centara is truly the place to be.

Upcoming Specials for Centara's Appreciation

To show our appreciation, we are making donations to help those less fortunate
40th Anniversary Charity Campaign
Win up to 500,000 CentaraThe1 points
A Million Thanks: Special for CentaraThe1 Members
More value for your CentaraThe1 points
Coming soon! Redeem 400 points for THB 100
CGLB Formation


Im Jahr 1983 gründete die Central Group of Companies die Central Hotels & Resorts und eröffnete ihr erstes 5-Sterne-Haus. Seit der Umbenennung in „Centara Grand at Central Plaza Ladprao Bangkok“ gilt es als eines der besten MICE-Hotels in Bangkok.>

Centara Grand Beach Resort and Villas Hua Hin

Eisenbahn Hotel Hua Hin

Central Hotels & Resorts hat das Railway Hotel Hua Hin erworben und renoviert. Dieses Resort ist jetzt umbenannt in "Centara Grand Beach Resort & Villas Hua Hin">

Stock Exchange


Centara Hotels & Resorts wird ein börsennotiertes Unternehmen an der Stock Exchange of Thailand

Centara Grand Beach Resort Samui

Chaweng Beach Hotel

“Centara Grand Beach Resort Samui” opened its door and became an iconic jewel resort, now rebranded as “Centara Reserve Samui”

Khum Phaya Resort

Die Geburt der Centara Hotels & Resorts

Im Juni 2007 wurde die Hotelgesellschaft in Centara Hotels & Resorts umbenannt, um eine eigene, starke Identität zu etablieren.

New Flagship hotel

Neues Flaggschiff-Hotel

Centara Grand & Bangkok Convention Centre at CentralWorld Angeschlossen an das CentraWorld-Einkaufszentrum, ist das Anwesen eines der luxuriösesten Hotels in Bangkok>.

The lost world: Centara Grand Mirage Beach Resort Pattaya

1. Themenort

„Centara Grand Mirage Beach Resort Pattaya“ auch bekannt als „The lost world“ eröffnet. Es ist jetzt die Nummer 1 der Familienhotels in Thailand.>

Centara Grand Beach Resort Phuket

Private Paradise in Phuket

Among the personal favourites of Khun Suthikiati, Centara Grand Beach Resort Phuket boasts exquisite Sino-Portuguese style architecture and a prime beachfront setting.

Expanding Overseas

Expandieren in Übersee

Nach dem rasanten Wachstum innerhalb Thailands begab sich Centara auf eine Reise der internationalen Expansion. Ende 2009 eröffnete Centara sein erstes Hotel in Übersee, das Fünf-Sterne-Hotel Centara Grand Island Resort & Spa Maldives, das sich sofort als Erfolg erwies.

National Pride


Centara Hotels & Resorts wurde als erste Hotelgruppe in Thailand mit dem Royal Warrant of Appointment ausgezeichnet.

COSI Krabi Ao Nang Beach

Zimmer buchen

Das erste Hotel der Marke COSI wurde in Koh Samui eröffnet: COSI Samui Chaweng Beach

Exploring the Middle-East

Erkundung des Nahen Ostens

Das Centara Muscat Hotel Oman wurde 2017 als erstes Hotel von Centara im Nahen Osten eröffnet. 2018 folgte das Centara West Bay Residences & Suites Doha, nur wenige Meter von der Corniche in Doha, Katar entfernt.

Centara - The Place to Be

Ein angesagter Ort

Das Portfolio von Centara umfasst derzeit 6 Marken, mehr als 13.000 Zimmer, 77 Häuser in 12 Ländern, darunter alle wichtigen thailändischen Destinationen sowie die Malediven, Sri Lanka, Vietnam, Oman und Katar

Centara Mirage

The Rise of Mirage

Centara brings its ‘Mirage’ family themed resort concept to Vietnam with Centara Mirage Resort Mui Ne. The Explorer’s Playground themed property overlooks the East Sea with discovery, entertainment, and joy at the heart of every stay.

Centara Mirage Beach Resort Dubai

Family Adventures in Dubai

Inspired by mythical Thai and Arabian adventures, Centara Mirage Beach Resort Dubai, the brand’s third Mirage-themed resort, invites families to experience a myriad of water attractions, world-class dining and unforgettable entertainment for the first time in the Middle East.

Centara Reserve Samui

A New Era of Luxury

Centara enters the luxury market with its awe-inspiring Centara Reserve brand. Redefining story-driven hospitality, the flagship Centara Reserve Samui was named one of the top 10 ‘Best Beach Island’ resorts in Thailand at the Travel + Leisure Luxury Awards Asia Pacific 2023.

Centara Reserve Samui Lobby

Die unmittelbare Zukunft

Centara Hotels & Resorts erwartet, bis 2021 weitere Hotels auf den Malediven, aber auch in China in Guangdong's Zhaoqing City und in Hainan zu betreiben. 2021 sollen außerdem 2 Hotels in Laos und ein gehobenes Strandresort auf den Deira Islands in Dubai UAE eröffnet werden.

Centara Korat

A Match Made in Heaven

Centara Hotels & Resorts joins forces with Central Pattana Plc. to introduce the first all-in-one leisure and lifestyle destinations in Thailand’s northeast – Centara Korat in 2022 and followed by Centara Ubon 2023.

Centara Grand Hotel Osaka

First Centara hotel in Japan

Centara Grand Hotel Osaka opened in 2023 as Centara’s first hotel in Japan, a 33-storey architectural masterpiece boasting 515 spacious and exquisitely appointed rooms and suites in the heart of Osaka's shopping and entertainment district of Namba.


Our Partners